Lexus EQ

Client: Lexus

Focus: Concept, Technical Direction, Design, API creation, Back end development, App development.

Working in partnership with Lexus and RTS we created a mobile app to support the global Lexus Europe EQ event. This allowed attendees to access a range of information and tools including event agenda, product and technical information, quizzes, and the option to provide feedback on the event. This drew from real time databases and harnessed existing user profiles to provide content based on the users home region in their native language.

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