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Savills - brand imagery

Savills

Savills

Savills - brand imagery

Savills

Background

Sugar, in partnership with Equinox Communications, has developed a long term relationship with Savills which sees us provide the global real estate agency a number of creative services from websites to newspaper adverts.

Challenge

The request from Savills was to redesign and redevelop 4 of their current UK websites, Castle Marina Retail ParkGreenwich Shopping ParkSaxon Square Shopping Centre and Talbot Green Shopping Park in a consistent house style and be desktop, tablet, mobile friendly and use a friendly admin system which would enable the websites to be easily edited on a regular basis with no HTML knowledge.

Castle Marina Retail Park website

Castle Marina Retail Park website

Brand imagery

Brand imagery

Brand imagery

Brand imagery

Solution

Our solution was to look at all 4 websites with fresh eyes, rethinking the aesthetics and structures from not only a customer perspective but from a technical standpoint.

The customer perspective ensured that information contained on the website was clear to understand and easily accessible. Information such as opening times and directions were key.

The technical approach adopted was to use responsive technology, ensuring the websites are desktop, tablet, mobile friendly and to incorporate a content management system with an intuitive interface which would enable updates to made quick and easily.

Greenwich Shopping Park website

Website - store

Website - store

Greenwich Shopping Park website - mobile version

Greenwich Shopping Park website - mobile version

Website - offers

Website - offers

Talbot Green Shopping website

Talbot Green Shopping website

Greenwhich Shopping Park website

Greenwhich Shopping Park website

Castle Marina Retail Park

Castle Marina Retail Park

Talbot Green Shopping Park

Talbot Green Shopping Park
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© Sugar Creative Studio 2014

3 Cwrt Y Parc, Earlswood Road
Llanishen, Cardiff CF14 5GH

+44 (0)29 2000 6776 / info@sugarcs.com


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