SUGAR :: The Creative Studio :: is a Cardiff based creative agency specialising in Brand, Advertising, Digital and Design. » 5. Branding

Equinox PR reposition with new identity and website by Sugar

Sugar — Mon, 26 Jul 2010 15:39:21 +0000

Equinox commissioned Sugar Creative Studio to rebrand them and develop their new website to help reposition themselves in the marketplace.

Cardiff-based Equinox Communications (previously Equinox PR) is one of Wales’ leading communications agencies specialising in communications services, spanning the disciplines of public relations, marketing, design, social media, crisis management and training.

The Equinox Communications Website was developed in php with a MySQL database backend. It has a splattering of jquery throughout to add a touch of movement when needed…and of course, being a flash free website, it works wonderfully well on iPads too…

Richmond Square, Cardiff receives branding and brochure.

Sugar — Tue, 06 Jul 2010 09:33:24 +0000

Sugar were recently commissioned to provide branding and marketing literature for a new property build in Cardiff called Richmond Square.

Sugar were provided with a written brief, describing how Richmond Square was to be conveyed, and architects drawings.

After several meetings to discuss treatments etc, the branding was finalised and the brochure produced…

More images of the Richmond Square project can be found on our flickr page.

Many brand concepts were drawn up for Richmond Square so we felt they deserved a little airing…

We now pop up on the search engine results pages above the official Richmond Square website so if you’ve arrived here looking for more information on renting a property at Richmond Square, Cardiff you should try their website.

Sugar were provided with a written brief, describing how Richmond Square was to be conveyed, and architects drawings.

After several meetings to discuss treatments etc, the branding was finalised and the brochure produced…

More images of the Richmond Square project can be found on our flickr page.

Many brand concepts were drawn up for Richmond Square so we felt they deserved a little airing…

Sugar completes branding for Genesis Biosciences

Sugar — Thu, 01 Jul 2010 11:13:54 +0000

Sugar has just completed a branding excersise for Genesis Biosciences, a global biosciences company that has the unique capability to ferment bacteria strains, produce microbial products and develop natural antimicrobial products.

We are excited to say that work with Genesis is ongoing including various marketing collateral and package design.

Castlemarina Shopping Park rebrand and relaunch

Sugar — Thu, 01 Jul 2010 09:08:35 +0000

Sugar Creative Studio were recently commissioned by Savills and Equinox PR to complete a rebranding of their retail park in Nottingham. Castle Marina Retail Park.

The project involved rebranding, a new website and various promotional items.

The new website is one of a new family of websites we are developing and maintaining for Savills and their commercial sites around the UK. All of which have a similar theme and structure to build a consistant style across the Savills network of sites.

The site itself was developed in PHP with a MYSQL database. Each of the new Savills websites has a tailor made Content Management System to enable the client to keep the site up to date on a regular basis.

The sites also have our very own SugarBlast Email Marketing System integrated into the CMS which enables them to stay in contact with customers and track their various interests.

Turning things around for Applied Torque

Dan — Mon, 03 Aug 2009 11:14:30 +0000

During the spring of 2009 Sugar Creative Studio was commissioned to produce a new corporate identity for a local heavy industry service firm call Applied Torque. Here’s the result.

After several consultations with the client, we were able to them produce a set of conceptual logos for them to consider. Once we had feedback on the concepts we then produced a single working concept which became the new identity for the company.

Since then Sugar CS has been commissioned to produce two websites for the company as well as a set of stationery for office use and order fulfilment. We’re please to say that Applied Torque have become a valued client during our first year and we look forward to continuing the relationship into the future.

Here are some concepts that didn’t make the grade.